Mon 10/05/98 1:00 - 2:00 PM 60 min Session - Design Environment

Getting the Biggest BANG from Your Software Buck

Rich Mirabella, VP of Marketing, GLOBEtrotter Software



Managing peak demand, optimizing software costs and maximizing up-time are fundamental for getting the most value from your software budget. Companies routinely spend 10 to 20 percent of their yearly software investment for updates and support services. However, few companies are familiar with managing software licenses as business assets. Find out the basic concepts, strategies and tactics of managing software assets so you may get the biggest BANG from your software buck.

Bio:
Mr. Mirabella has more than 15 years experience in the computer industry in sales and marketing management, and has worked on electronic licensing and technologies for software distribution since 1989. Prior to joining GLOBEtrotter, he served as executive vice president at Highland Software, GLOBEtrotter's partner in developing FLEXlm, an electronic licensing technology used in over $30 billion of software. He also served as director of marketing at Sony, Olivetti and General Electric. Mr. Mirabella has been active in computer industry organizations such as the SPA, IETF, OpenGroup, LSAPI, Software Forum and UNIX International. He earned a bachelor's degree in physics from Cooper Union, completed graduate work in applied physics at Stanford University and received an MBA from Harvard.